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Therefore, choosing a micro-influencer is crucial. Promoting profiles in Yandex.Q and Zen New old platforms for promotion - Yandex.Q and Zen, two platforms already well known to you, have been reformatted over the past year and have acquired new relevance for business and marketing. Yandex: Yandex.Q announced that it is testing public profiles of specialists. This means that almost any expert, speaker, businessman can create his own profil.

Which will be available for viewing publicly and seo expate bd displayed in Yandex search results as a person (like a Wikipedia article about a famous person). To create a card, you still need to send an application to Yandex with your address, see more details here . Additionally , creating an expert card in Yandex.Q will help strengthen your social and reputational position .. Due to the fact that both services are in the same ecosystem, further integration between experts and public profiles in Yandex.



Q is possible. How can this be used? With proper optimization of the system of experts and public profiles, sales can be made at the level of search results, without going to Yandex services or websites. Zen also changed after its purchase by the VKontakte platform. Let us remind you that “Zen” is a platform for bloggers and media with a daily attendance of million users. Previously, Zen had a recommendations feed, which the platform’s algorithms assembled personally for each user depending on his interests.